Chanel’s Cruise 2025/26 Collection
On the shores of Lake Como, Chanel dreams of a summer night:
In an exclusive setting like Villa d’Este, located on the shores of Lake Como in Italy, Chanel presented its Cruise 2025/26 collection on April 29th. The French house, which announced the arrival of Matthieu Blazy as its new creative director last December, had already offered a preview of this highly anticipated line through a teaser video directed by Sofia Coppola.
Starring Ida Heiner, the video by Coppola—filmmaker and friend of the house—portrays the model moving between the terraces, marble staircases, and rooms of the palace like a Renaissance figure, evoking a relaxed sophistication and the spirit of dolce vita that also permeates the collection.
Halfway between classic and contemporary, in this collection, Chanel offers a balanced approach between fidelity to its traditional codes and openness to more unexpected influences and silhouettes. The collection captures the fleeting moment of eternal summer: light, nostalgic, and elegant.
Italy is not new territory for the house. Back in 2020, Chanel had planned to present its Cruise collection on the island of Capri, although the pandemic prevented that show from taking place. Last year, however, the city of Marseille hosted the latest cruise collection under the creative direction of Virginie Viard.
With this new collection and the addition of Blazy, the brand reaffirms its ability to transform iconic settings into the ideal backdrop for redefining modern luxury. Chanel’s Cruise 2025/26 Collection
