PaperDoll AI: Rediscover the Magic in Your Closet

PaperDoll AI: Rediscover the Magic in Your Closet

Supermodel Vlada Roslyakova turns a universal frustration into a stylish, sustainable solution that brings joy back to getting dressed.

PaperDoll AI

The fashion world is in constant motion—collections change, seasons shift, and trends evolve faster than ever. Yet one thing hasn’t changed: that familiar feeling of standing in front of a closet packed with clothes and thinking, “I have nothing to wear.” For many women, this daily dilemma is both frustrating and exhausting.

Technology has been slowly weaving its way into fashion, but often through e-commerce or virtual runway shows. What’s been missing is something deeply personal—a tool that doesn’t just show you what’s out there, but helps you make sense of what you already own. Enter PaperDoll AI, a platform designed to transform how we see, organize, and engage with our wardrobes.

PaperDoll AI is more than an app—it’s a rethinking of the relationship between women, clothes, and technology. With AI-powered outfit planning, personalized shopping recommendations, resale integration, and even the ability to rediscover forgotten pieces in your own closet, it feels like the stylist we always wished we had on call. But the innovation goes further: PaperDoll encourages smarter, more sustainable choices by helping users shop with intention, reduce overconsumption, and breathe new life into pieces they already love.

Behind this project is Vlada Roslyakova, one of fashion’s most recognizable faces, who has walked for nearly every major house and appeared in countless international campaigns. As co-founder of PaperDoll, she brings not only industry credibility but also lived experience—because even models, she admits, face the same closet conundrums as everyone else.

We sat down with Vlada to talk about the origins of PaperDoll, the challenges of blending fashion and technology, and how this new digital closet is set to change not just how we dress, but how we think about fashion.

Sarah Mitchell
Sarah Mitchell
Sarah Mitchell is American Fiamma’s news editor, working across fashion and beauty from US.

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